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Thursday, November 2, 2023

Today's Message

Posted: Thursday, November 2, 2023

Data Science and Analytics Seminar Series: 'Data Science Applications in Marketing Analytics' - November 6

Please join us for "Data Science Applications in Marketing Analytics," a presentation by Buffalo State alumna Sarah Burke, marketing analyst at the Mayo Clinic, on Monday, November 6, from 4:50 to 6:05 p.m. in Science and Mathematics Complex 151. The presentation is part of the Data Science and Analytics Seminar Series.

Presentation highlights:

  • What marketing analytics is and how it relates to the data science lifecycle 
  • What a marketing analyst does 
  • Differences between working for an agency versus in-house 
  • Skills and qualifications needed to succeed  

Ms. Burke has 10 years of experience in digital marketing and analytics. She holds an M.S. in data science and analytics from Buffalo State.

Submitted by: Joaquin O. Carbonara
Also appeared:
Friday, November 3, 2023
Monday, November 6, 2023
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